NUOecurity
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Retail & E-commerce
Vireo Commerce

Vireo shut down brand-impersonation storefronts across 22 countries

A global DTC retailer used NUOecurity Domain Radar and Typosquat Finder to take down 340+ fraudulent lookalike domains before peak-season traffic.

340+
Fraudulent domains taken down
22
Countries actively monitored
83%
Drop in impersonation complaints
6.2x
ROI in first year

The challenge

  • Attackers stood up lookalike shops during every product launch.
  • Customer trust scores dropped 11 points after a Q4 phishing wave.
  • Legal team had no unified takedown workflow across registrars.

The solution

  • Enabled NUOecurity Domain Radar with real-time lookalike detection.
  • Automated abuse-report submission to 40+ registrars via Takedown API.
  • Wired brand-impersonation alerts into Slack and legal case management.

The results

  • 340+ fraudulent domains dismantled — average takedown time under 9 hours.
  • Impersonation-related support tickets fell 83%, restoring customer trust.
  • Legal team recovered 400+ hours previously spent on manual takedowns.
"Before NUOecurity we found brand-impersonation sites through angry customer emails. Now we find them before the attackers finish setting them up."
Elena Kowalski
Head of Trust & Safety, Vireo Commerce